An In-Your-Face Smash Session!
Week 29’s Beer-Type logo is full of angst and rebellion—utilizing a modern script font with the look of passionate brushstrokes. The name Againts looks a heck of a lot like “against” which prompted my initial designs. This typeface conjures up the look of wanting to smash something! But wait a minute, there’s a beer style for that…
SMaSH Beers: Getting Back to Basics
Formally worded as “SMaSH”, a smash beer is brewed from a single malt and single hop. It can be any combination, but only one of each. An avid homebrewer I know told me he has embarked on a quest to find the perfect malt/hop combination by brewing a smash beer every week and pairing a different malt and hop—quite the endeavor! (Kinda reminds me of this year-long logo design project I heard about, actually.)
Granite Falls Brewing makes a great little SMaSH beer called Cajah’s Mountain Pale Ale. When I tasted it I thought, “Mmm, that tastes like beer.” No frills, no additives. Just great-tasting beer! I think in my thirst to try different beers, almost every time, it’s nice to taste one this simple.
Here’s a great article from the American Homebrewer’s Association on Keeping It Simple with Smash Brewing.
Session Beers: Enjoy Drinking, Not Getting Drunk
As defined in an article on Beer Advocate, a session beer is “Any beer that contains no higher than 5 percent ABV, featuring a balance between malt and hop characters (ingredients) and, typically, a clean finish – a combination of which creates a beer with high drinkability. The purpose of a session beer is to allow a beer drinker to have multiple beers, within a reasonable time period or session, without overwhelming the senses or reaching inappropriate levels of intoxication. (Yes, you can drink and enjoy beer without getting drunk.)” I couldn’t have said it better myself.
Some beg the question, “Why drink a lot of beer if it doesn’t taste good?” while others say “It tastes pretty good but I wouldn’t want to drink more than one.” It took me a while to get the gist myself, but now I say, “Bring on the session beer!” It’s not about drinking as many beers as you can or keeping up with your friends. However, it’s more about being able to drink a few in a social gathering and not get totally blitzed out. Personally I would rather partake in a few delicious craft beers, than the commercial spritzers—of which we dare not speak.
Againts: A Typeface for the People
I don’t know how it’s pronounced, I just know it looks good. (Is it angst? Is it against?) The Againts font has some nice glyph combinations and extras, and is available for free download from PixelBuddha. How cool is that?